India’s famed music scene is making room for a new generation, bearing turntables and a mic, instead of a sitar and drums.
Local rapper Vivian Fernandes, aka Divine. recently struck a deal with Sony Music for his songs, which are mostly performed in Hindi.
“I can connect with every type of person in India if I rap in Hindi, from the security guard to the office worker,” Divine tells BBC Pop Up.
BBC Pop Up is the company’s travelling unit that does stories suggested to them by their audience. And the story of underground music was suggested to them by a user on Twitter.
Follow what BBC Pop Up has been up to in India and find out how to get involved at bbc.com/popup.
Produced by Matt Danzico, Vishnu Vardhan and Jaltson Chummar
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